Web Site Submission Software

It is not uncommon for webmasters to be concerned that their website is not getting enough visitors ("traffic"), in particular by search engines. Aware of this problem, but are not sure of the reasons, it is easy to start jumping to wrong conclusions ... "Maybe it's because I have presented to all the lesser known search engines?" or "Maybe it's because they have not presented often enough?"

But reality is a bit 'different from the perception - while it is true that many websites have been unsatisfactory in terms of search engine traffic, the reasons were a bit' more complex. If you were to ask people to name as many search engines can, I think you should find most people are not able to indicate more than a handful, maybe Google, MSN, Yahoo, Ask, Altavista, etc. (as many others you can name?) The reality seems to be that most researchers use only one or two of these search engines, and the amount of traffic from search engines is closely related to how your site performs in the results. In other words, coming near the top results on search engines for popular keywords that relate to your site, it is more important than being listed in every search engine imaginable.

What does this mean in practical terms? What do you do to get more traffic?

The first thing I would suggest is to start by looking for keywords (for example, using Keyword Elite). The idea is to identify the keywords you are targeting. These should be keywords that describe the content of your website, which does not face stiff competition, but they are also quite popular with researchers. Obviously, you want to focus primarily on the main keywords, but you should also identify a number of less popular keywords, but with low competition (the "long tail"), to direct as well.

The next step is to adjust the content of the site. Ensure that the most important keywords appear on your web pages, especially in leading positions as the HTML title and header tags. Be careful though to avoid excessive repetition, as search engines can easily identify, and may penalize for this.

The final step is to start building incoming links ("backlinks") to your website. If you do not have to spend any time in presenting all the major search engines, since they will eventually find your site and spiders because of inbound links (I have not introduced any new sites for search engines, but never have no problem whatever is listed). Inbound links also have the advantage that they can help improve rankings in some search engines.

* One of the easiest ways to get inbound links is to submit to Internet directories (there are over a thousand Internet Directory), perhaps with the help of directory submission software.

* Getting links from directories, as described above, is an easy win, but it should not be the end of the process. You must continue to work on activities that will get more back on a regular and constant. This includes writing and submitting original articles to article directories (you can use article submission software to help with this), and exchange links with other websites (like OutRankSmart programs, SEO Elite or SEO Equalizer can help ease and manage link exchanges) .......